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Case Study Weight Loss · TikTok Ads · Lead Gen

Creative Ads
That.
Convert.

How AdVance Creative produced TikTok video ads for GLP-1 Clinic that achieved the highest CTR in the account — outperforming the account average by 12.5% and generating 2,052 conversions across a competitive 93-ad batch.

2,052

Total Conversions

0.45%

Avg CTR vs 0.40% Account

$206

Best CPa(cost per acquisition) Achieved

93

AdVance Creatives Tested

Campaign Overview

Client

GLP-1 Clinic

Weight loss · GLP-1 medication · TikTok

AdVance Total Spend

$588K

Across 93 creatives in this batch

Account Total Spend

$8.1M

1,031 total creatives tested

AdVance Conversions

2,052

From 93 AdVance-produced creatives

Why It Worked

AdVance Ads vs.
Account Top Performers.

The table below shows how AdVance-produced creatives compare directly against the account’s top-performing ads by conversions. AdVance ads are highlighted in blue.

Rank Creative Source Conversions CPA CTR CPM Spend
1 TrimRX-Stop Overpaying GLP-1 #10 1,090 $265 0.39% $22.57 $289K
2 TRIM48 ReplyComment R12 A 1,010 $268 0.39% $20.35 $270K
3 MTRX AIANIM1 V5 510 $355 0.32% $14.22 $181K
4 TRIM48 ReplyComment R12 A (2nd run) 444 $277 0.34% $13.90 $123K
5 TRIM48 ReplyComment R12 C 403 $255 0.36% $16.56 $103K
6 03-16 Video 3 - Script 3 AdVance 329 $206 1.86% $9.95 $68K
7 Video 5 - Script 5 V2 AdVance 292 $316 0.41% $15.68 $92K
8 04-06 Video 2 - Script 2 AdVance 252 $222 0.36% $12.29 $56K
9 Video 2 - Script 2 (Style A) AdVance 132 $208 0.29% $13.16 $27K
10 03-31 Video 1 - Script 1 AdVance 130 $313 0.32% $18.07 $41K

Top Performing AdVance Creative

The Standout.
Best CTR in the Batch.

One AdVance creative stood apart from every ad in the account — not just AdVance’s batch. Here’s the full breakdown.

★ Top AdVance Creative · Highest CTR in Account

03-16 Video 3 — Script 3

TikTok · $67,902 Spend · Launched March 16, 2026

1.86%

CTR — 4.65× account average

Cost Per Conversion

$206

Account avg: $402

Conversions

329

From $67.9K spend

CTR (Destination)

1.86%

Account avg: 0.40%

CPM

$9.95

Account avg: $15.95

Why It Worked

This concept achieved the highest CTR in the entire account — 1.86% against a 0.40% average. That's not just higher, it's 4.65× the norm. The hook generated exceptional destination click-through at a fraction of the average CPM ($9.95 vs $15.95), meaning the algorithm served this ad more cheaply because the audience was engaging. The $206 CPA(cost per acquisition) is nearly half the account average of $402, confirming that this creative was finding the right audience efficiently and converting them effectively.

★ High-Volume Winner · Script 5 V2

Video 5 — Script 5 V2

TikTok · $92,355 Spend · Highest AdVance Spend

292

Conversions · 2nd highest AdVance

Cost Per Conversion

$316

Account avg: $402

Conversions

292

Highest-spend AdVance ad

CTR (Destination)

0.41%

Account avg: 0.40%

CPM

$15.68

Account avg: $15.95

Why It Worked

Script 5 V2 is the AdVance ad that received the most budget — $92,355 — and held its efficiency throughout. A $316 CPA(cost per acquisition) against the $402 account average means this creative remained 21% more efficient than typical account performance even at high spend, which is the mark of a scalable concept. When a creative holds its CPA as spend increases, it signals broad audience resonance rather than a narrow initial match.

★ Efficiency Winner · 04-06 Video 2

04-06 Video 2 — Script 2

TikTok · $55,913 Spend · Strong CPA Efficiency

$222

CPA — 45% below account avg

Cost Per Conversion

$222

Account avg: $402

Conversions

252

3rd highest AdVance total

CPM

$12.29

Account avg: $15.95

Spend

$55.9K

Efficient at scale

Why It Worked

This creative achieved a $222 CPA — nearly half the account average — while delivering 252 conversions at $55.9K spend. The combination of an efficient CPM ($12.29 vs $15.95 avg) and strong conversion volume confirms this concept both reached the right audience cheaply and converted them effectively. It's the third AdVance creative to hit over 250 conversions in this batch.

AdVance vs. Account Average

93 Creatives.
Consistently Above Average.

Across all 93 AdVance-produced creatives in this account, CTR and CPM both beat the account average — while generating over 2,000 conversions from a $588K budget.

Why It Worked

The Creative
Principles Behind It.

01

🎯

Hook-First Production

The top AdVance creative (Script 3) achieved a 1.86% CTR — 4.65× the account average. The hook is written and produced to stop the scroll within the first 2 seconds. When the hook works, the algorithm serves the ad cheaper and the CTR compounds.

02

📈

Efficiency at Scale

AdVance's best creative held a $206 CPA — 49% below the account average — while the highest-spend AdVance ad ($92K) maintained a $316 CPA against the $402 account average. Creative that holds CPA at scale is the mark of broad audience resonance.

03

🔄

Batch Iteration Model

AdVance produced the first batch, identified what drove the highest CTR and lowest CPA, then built the next batch around those learnings. Each batch compounds on the last — the $206 CPA winner was the result of applying data from prior iterations.

Full AdVance Performance Data

All 93 Creatives
Full Breakdown.

Every AdVance-produced creative in this TikTok account, sorted by conversions. Only creatives with recorded conversions shown.

# Creative Name Conversions CPA CTR CPM Spend
103-16 Video 3 - Script 3329$2061.86%$9.95$67,903
2Video 5 - Script 5 V2292$3160.41%$15.68$92,356
304-06 Video 2 - Script 2252$2220.36%$12.29$55,914
4Video 2 - Script 2 (Style A)132$2080.29%$13.16$27,420
503-31 Video 1 - Script 1130$3130.32%$18.07$40,705
603-29 Video 2 - Script 2110$3480.42%$23.23$38,248
703-16 Video 1 - Script 194$3450.66%$26.03$32,444
804-04 Video 4 - Script 457$3330.48%$16.34$18,966
9Video 5 - Script 5 (Style A)53$2080.50%$18.97$11,032
1003-16 Video 2 - Script 2 V240$3080.70%$15.69$12,325
11Video 1 - Script 1 V337$2970.37%$15.86$10,979
12Video 5 - Script 5 V136$3970.33%$16.27$14,288
13Video 4 - Script 431$3150.47%$14.25$9,772
14Video 2 - Script 2 (Style B)28$1280.55%$18.11$3,590
15Video 26 - Script 2628$1510.48%$9.11$4,215
16Video 4 - Script 4 (Style A)28$1760.37%$13.14$4,919
17Video 31 - Script 3122$2650.48%$18.05$5,831
1803-16 Video 2 - Script 220$2250.40%$10.81$4,496
19Video 5 - Script 5 (Style B)19$1400.35%$10.97$2,667
2003-16 Video 11 - Script 1115$3120.74%$18.32$4,682

Showing top 20 by conversions. Account avg CPA: $402 · Account avg CTR: 0.40% · Account avg CPM: $15.95

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